Selected WorkSam ThomasGraphic Designer · UX Designer · Digital Marketer

A selection of projects from twenty years of work with brand identity, packaging, editorial design, web and UX.

Ervik Seafood — Brand Identity Redesign

Ervik Seafood — Brand Identity Redesign

A full visual redesign for a Norwegian seafood company — logo, packaging and brand guidelines with a clean maritime feel.

The work covered the logo, colour and typography system, packaging for the product range, and a set of guidelines so the brand stays consistent from box to website.

View on Behance
GLØD — Norwegian Coffeeshop Branding

GLØD — Norwegian Coffeeshop Branding

Warm, hand-crafted identity for a coffeeshop concept: logo, cups, signage and printed material.

Hand-drawn lettering and a warm palette carried across cups, bags, signage and menus, with printed material prepared for production.

View on Behance
Engesund Fiskeoppdrett — Brand Identity

Engesund Fiskeoppdrett — Brand Identity

Brand identity for a family-run fish farm on the Norwegian west coast, built around heritage and clarity.

The identity draws on the family history of the farm and the surrounding coastline, applied to packaging, workwear and digital touchpoints.

View on Behance
Private-Label FMCG Packaging System

Private-Label FMCG Packaging System

A scalable packaging system for a private-label grocery range, designed to stay consistent across dozens of products.

A modular grid, colour coding by category and clear typographic hierarchy let dozens of products share one shelf language.

View on Behance
СОЛНЦЕ В СОСНАХ — Glamping Identity

СОЛНЦЕ В СОСНАХ — Glamping Identity

Identity for a glamping resort in a pine forest — logo, pattern and signage inspired by sun and trees.

Sun and pine motifs became a flexible pattern used on signage, printed guides and merchandise across the site.

View on Behance
Internet store — Bygg Engros

Internet store — Bygg Engros

E-commerce design for a building-supplies wholesaler: catalogue structure, product pages and checkout flow.

Focus on making a large technical catalogue easy to browse: filtering, clear product cards and a short, predictable checkout.

View on Behance
Relief App — UX Study

Relief App — UX Study

A mobile UX case study: user flows, wireframes and a calm interface for an aid and relief application.

Research notes, user flows and wireframes lead into a calm interface where critical actions stay reachable under stress.

View on Behance
LumaTech Innovations Logo Design

LumaTech Innovations Logo Design

Logo and mark exploration for a technology brand, from sketches to a precise geometric final.

Sketches, grid construction and testing at small sizes shaped a mark that stays sharp from favicon to signage.

View on Behance
MotorHuset Vest

MotorHuset Vest

Identity and applications for a car workshop: logo, workwear, vehicle graphics and signage.

One robust mark rolled out over workwear, vehicle graphics, signage and paperwork for a busy workshop environment.

View on Behance
Bergon Boxes for Screws

Bergon Boxes for Screws

Packaging design for a fastener range — colour coding and typography that make the right box easy to find.

Colour coding by size and bold numerals let a worker pick the right box in seconds, even from a distance.

View on Behance
Bergon Brand Identity & Guidelines

Bergon Brand Identity & Guidelines

Complete brand manual: logo system, colour, typography and rules for print and digital use.

The manual covers logo construction, clear space, colour values, typography and examples for print, packaging and screen.

View on Behance
Catalogue Design

Catalogue Design

A multi-page product catalogue with a strict grid, clear hierarchy and print-ready layouts.

A strict baseline grid keeps hundreds of items readable, with print-ready files delivered for production.

View on Behance
Lag Din Fisk — Interactive Aquarium Experience

Lag Din Fisk — Interactive Aquarium Experience

Interactive installation for Akvariet i Bergen where visitors draw a fish and see it swim on screen.

Visitors colour a paper fish, scan it, and watch their drawing join the digital aquarium — concept, illustration and interface design.

View on Behance
EU Holding Logo & Brand Manual

EU Holding Logo & Brand Manual

Corporate logo and brand manual for a holding company, with a formal and durable visual system.

A formal mark and a compact manual give subsidiaries a shared framework for documents and presentations.

View on Behance
Laser Tek Solutions

Laser Tek Solutions

Branding for a laser-cutting workshop — sharp marks and industrial materials in the applications.

Precise geometry echoes the cutting process, applied to signage, workwear and metal-finished print samples.

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Urban Photography — Light, Motion & Composition

Urban Photography — Light, Motion & Composition

A personal photo series exploring city light, movement and composition.

Shot over several seasons in the city, the series works with available light, long exposures and tight framing.

View on Behance
BYGG ENGROS AS — Car Branding

BYGG ENGROS AS — Car Branding

Vehicle graphics for a wholesaler's fleet, readable at distance and consistent across van sizes.

Layouts were tested on different van sizes so the logo, contact details and colour blocks stay balanced on every vehicle.

View on Behance
Healthy Food for Growing Kids — Recipe Booklet

Healthy Food for Growing Kids — Recipe Booklet

Friendly editorial design for a children's recipe booklet: illustration, layout and print production.

Illustrated spreads, simple step layouts and large type make the recipes easy for children and parents to follow.

View on Behance
SLATE Bergen University Website

SLATE Bergen University Website

Website design for the SLATE research centre at the University of Bergen — structure, UI and accessibility.

Content structure, page templates and an accessible colour and type scale for a research audience.

View on Behance
Company Brochure

Company Brochure

Corporate brochure combining photography, infographics and a calm typographic grid.

Photography, infographics and text are balanced on a calm grid, with the file prepared for offset print.

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A4 Brochure Design

A4 Brochure Design

A4 marketing brochure with a flexible layout system for text-heavy and image-heavy spreads.

A small set of spread templates covers both text-heavy and image-led pages without losing rhythm.

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Poster Design

Poster Design

A collection of posters exploring typography, colour and strong visual hierarchy.

Each poster tests a different idea — scale contrast, colour tension or a single typographic gesture.

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ERUN Baltic Trading Logo

ERUN Baltic Trading Logo

Logo design for a Baltic trading company, built on a simple and memorable monogram.

Monogram exploration ending in a compact mark that reads well on documents, signage and small digital sizes.

View on Behance
SLATE Logo

SLATE Logo

Logo and visual mark for the SLATE research centre, designed to work in print and on screen.

A simple geometric mark built to hold up in one colour, small sizes and academic print material.

View on Behance